Failing, far-left BuzzFeed saw a jump in its stock price after announcing “plans to use artificial intelligence to personalize and enhance the digital media firm’s online quizzes and content,” per Reuters.
Buzzfeed, in an emailed response to Reuters, said “we are not using ChatGPT – we are using OpenAI’s publicly available API (application programming interface).”
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“In 2023, you’ll see AI inspired content move from an R&D stage to part of our core business, enhancing the quiz experience, informing our brainstorming, and personalizing our content for our audience,” BuzzFeed Chief Executive Jonah Peretti said in memo to employees reviewed by Reuters.
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The company said last month it would cut about 12% of its workforce to rein in costs. Its third-quarter net loss had widened to $27 million from $3.6 million a year ago.
In other words, BuzzFeed is…
